Marketing
Suggest Story Ideas to American Public Media's Marketplace Sustainability Desk Register to join American Public Media's Public Insight Network For an overview on social marketing, please visit http://www.aed.org/Approaches/SocialMarketing/index.cfm. Articles deepening our understanding of what to consider when communicating about sustainability: "Integral Communications for Sustainability" by Barrett Chapman Brown "Integral Ecology and Integral Sustainability: A Brief Introduction" by Sean Esbjörn-Hargens and Barrett C. Brown For a framework providing insights into differing worldviews and how to relate each to sustainable development, see: Brown, Barrett C. (submitted). Theory and practice of integral sustainable development: Part 1: Quadrants and the practitioner. AQAL: Journal of Integral Theory and Practice. Brown, Barrett C. (submitted).Theory and practice of integral sustainable development: Part 2: Values, developmental levels, and natural design. AQAL: Journal of Integral Theory and Practice. (Part 2 is particularly useful to those in charge of sustainability communication). Talk the Walk - Advancing Sustainable Lifestyles through Marketing & Communications (a report produced by UNEP, the Global Compact Office and Utopies following the 2004 Global Compact Policy Dialogue on Marketing and Sustainable Consumption) Knight Center for Environmental Journalism - Toolbox UK's Sustainable Development Commission. I will if you will:Towards Sustainable Consumption UK's Green Enagage Project report, Painting The Town Green